Vuba aha, isosiyete ikora siporo PUMA yatangiye gukwirakwiza ibice 500 byikigereranyo RE: SUEDE inkweto za SUEDE kubitabiriye Ubudage kugirango bapime ibinyabuzima byabo.
Ukoresheje ikoranabuhanga rigezweho ,.RE: SUEDEinkweto zizakorwa mubikoresho biramba nka suede yometse hamwe na tekinoroji ya Zeology,biodegradable thermoplastique elastomer (TPE)nafibre fibre.
Mugihe cyamezi atandatu ubwo abitabiriye bambara RE: SUEDE, ibicuruzwa byakoresheje ibikoresho byangiza ibinyabuzima byageragejwe kugirango bibeho igihe kirekire mbere yo gusubizwa muri Puma binyuze mubikorwa remezo byongera umusaruro byagenewe kwemerera ibicuruzwa Komeza intambwe ikurikira yubushakashatsi.
Inkweto zizahita zangiza ibinyabuzima byangiza ibidukikije ahantu hagenzurwa na Valor Compostering BV, ikaba igizwe na Ortessa Groep BV, ubucuruzi bw’umuryango w’Ubuholandi bugizwe n’inzobere mu guta imyanda. Icyari kigamijwe muri iyi ntambwe kwari ukumenya niba icyiciro cya A ifumbire mvaruganda ishobora gukorwa mu nkweto zajugunywe kugira ngo zikoreshwe mu buhinzi. Ibyavuye mu bushakashatsi bizafasha Puma gusuzuma iyi gahunda y’ibinyabuzima no gutanga ubumenyi ku bushakashatsi n’iterambere rikomeye mu gihe kizaza cyo gukoresha inkweto zirambye.
Umuyobozi mukuru wa Global Creative muri Puma, Heiko Desens, yagize ati: “Twishimiye ko twabonye inshuro nyinshi umubare w’ibisabwa kuri RE: SUEDE inkweto zirenze ibyo dushobora gutanga, byerekana ko hari inyungu nyinshi muri iyi ngingo yo kuramba. Mugice cyibigeragezo, tuzakusanya kandi ibitekerezo kubitabiriye amahugurwa kubyerekeye ihumure nigihe kirekire cya siporo. Niba igeragezwa ryagenze neza, iki gitekerezo kizadufasha gukora verisiyo yimikino yo kwambara. ”
RE: Igeragezwa rya SUEDE numushinga wambere watangijwe na Puma Circular Lab. Laboratoire izenguruka nka Puma yo guhanga udushya, ihuza impuguke zirambye kandi zishushanya muri gahunda ya Puma yo kuzenguruka.
Umushinga uherutse gutangizwa RE: JERSEY nawo uri muri Laboratoire ya Circular, aho Puma arimo kugerageza uburyo bushya bwo gutunganya imyenda. .
Igihe cyo kohereza: Kanama-30-2022